Selena is an athlete from Winnipeg, MB who is raising food allergy awareness through sport. As a competitive curler, she curls against some of the top teams in the world.
She’s also featured in the 2025 Curling Cares calendar, a project that raises funds for charities. Each athlete included in the calendar chooses a charity and a portion of every calendar sale goes directly to support the organization they have selected.
Purchase a calendar and include the promo code “SELENA” to receive a $5.00 discount and have the proceeds go to Food Allergy Canada.
Learn more about Selena and the calendar fundraiser in our interview below.
Tell us a little bit about yourself. How are you impacted by food allergy?
I’ve been allergic to milk since I was an infant, and my son also has milk allergy. I’ve been navigating food allergy for us, and I know how challenging it can be on a daily basis. As a professional athlete, travelling is part of my routine, and I’m making decisions about what’s safe to eat when I’m on the road.
What prompted you to choose Food Allergy Canada as your charity of choice for the calendar? How does the fundraiser work?
I chose Food Allergy Canada because food allergy affects me and my family, and I also want to help others living with the condition. Each athlete in the calendar has a promo code which gives a $5.00 discount on the calendar and the proceeds go to the charity they’ve selected. There’s a different athlete every month and I’m featured in the month of December.
Is there anything else you would like to add?
I think it’s important to raise awareness of food allergy because the condition is not always well understood, and sometimes people do not take it as seriously as they should. I encourage kindness and support from others, this is so helpful for people with food allergy.
I hope I can help spread awareness of the physical and mental challenges adults and children with food allergy face as life can be very difficult. It takes awareness and care to understand the seriousness of food allergy, and that understanding can mean the world to someone living with the condition.
Thank you Selena for sharing your food allergy story and for raising funds for our charity! Please purchase a calendar to support our charity. Use the promo code “SELENA” to receive a $5.00 discount!
Tags: fundraiser